Redefining The Brand Presence Of WorthPoint

Engagement Focus

Digital Marketing Strategy, PPC Media, Email Campaigns, SEO Optimization & Creative Direction.

Project Overview

We’re WorthPoint’s marketing sidekick—the Robin to their Batman, except cooler. As their active CMO and agency of record, we handle everything from big-picture strategy to the nitty-gritty execution. Ads that stop the scroll? Check. Social posts that actually get engagement? Done. Landing pages that convert like magic? You bet. Oh, and let’s not forget SEO—because what’s the point of being amazing if no one can find you? With a data-driven approach and a knack for making marketing look effortless, we help WorthPoint not just lead their industry, but own it. All while looking like absolute legends.

“Darrell, Mark and the full team are exceptional creative minds – they truly understand our business and brand and offer such smart and beautiful creative solutions. They are also awesome people to work with- fun, collaborative, understanding, flexible, kind, gifted. We are so happy to be partners with Seventy Seven Collective.”

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Rachel Sammons
Vice President of Marketing
a yellow image with the worthoint logo

Our Approach

Let’s talk about WorthPoint—an incredible brand that’s basically the Google of antique and collectible knowledge. And lucky for them, we’re their active CMO, which means we’re knee-deep in their marketing universe, making sure everything shines brighter than a 19th-century chandelier.

Our job? We’re like the Swiss Army knife of marketing: strategy, creative, design, SEO—you name it, we’ve got it covered. Here’s how we help WorthPoint dominate their space:

  • Strategic Wizardry: We don’t just create marketing strategies; we craft master plans that target the right people, boost the brand’s value, and make their competitors question their life choices.

  • Creative Magic: Ads, social posts, emails—our creative team spins them into pure gold. (Metaphorically, of course. We leave the real gold to WorthPoint’s collectors.)

  • Design That Converts: Landing pages that make people say, “Wow, I need this,” and then click “Buy.” It’s what we do.

  • SEO Domination: We make sure WorthPoint shows up on search engines like it’s the prom queen of Google. Organic traffic? Handled.

  • Data-Driven Brilliance: We crunch the numbers so hard, even accountants are impressed. Every campaign gets optimized for maximum ROI, because why settle for average when you can have outstanding?


But it’s more than just marketing. We’re WorthPoint’s trusted sidekick, always in the trenches with them, solving problems, smashing goals, and making them look like absolute legends. Whether it’s planning big-picture strategies or crafting creative that turns heads, we’re here to ensure WorthPoint keeps growing, thriving, and leading their industry.

Because at the end of the day, our mission is simple: make WorthPoint unstoppable. And if we get to look cool doing it? Even better.